I’ve recently watched several interviews with Justin Welsh.

Here are some of his tips on how to grow your LinkedIn audience.

It’s common to feel like there aren’t enough hours in the day to get everything done.

You have an endless task list and hope that you can cross off more things than you add. 

It may help to think about whether you are trying to be efficient or effective. Here is a quick...

I recently listened to a podcast in which Justin Welsh explained his framework for starting and growing your first stream of income.

“Stream of income” doesn’t have to mean a “business,” but it usually does, and the steps still work.

Even if you already have a business,...

The 4P Approach is a decades-old copywriting framework that can easily be applied to audio and video content.

The 4 P's are:

The AIDA framework can be used to guide a prospect from not knowing about you (cold lead) through making a purchase (conversion).

“AIDA” is an acronym that represents the four stages:

Justin Welsh’s 30-30-30 Method can be used to attract more of your target customers and grow your business.

I recently discovered this method and will break it down in this post.

Clarity over Creativity

Focus more on writing something that your reader understands than trying to be clever.

I was introduced to the four stages of competence as a teenager, and I’ve used them to guide me while building hundreds of skills and even mastering a few.

Change management is a structured process for planning, implementing, and reviewing any adjustments to business operations.

It can be a fairly involved process for larger companies and most have systems and personnel dedicated to the process. It can be seen as challenging...

So many of us get to the end of the day and wonder where the time went. We feel like more should have gotten done and that there are more tasks on the list than when the day started. We’re also not making any progress on things that matter (i.e., growing the business,...