Some of you may think you’re bad at prompting. You try something in ChatGPT or Gemini, get a bland answer, and blame yourself for that bad response.
Most “bad prompts” aren’t wrong, but just a tad bit lacking…unfinished. A single sentence rarely gives these AI tools enough context to do something useful.
Think about it like giving directions to a friend.
“Go to the store.” Okay. Which one? For what? By when? Do you need groceries, lightbulbs, or an ice cream run?
Prompts work the same way. You don’t need to write essays, but you do need to give just enough detail that it knows which “store” you’re talking about and then what you want it to do once it gets there.
Instead of the short, I’m too busy to write this prompt of: “Write a social media post about my coaching program,”
Write a high-performing LinkedIn post promoting my new coaching program, Capybara Cash Flow Clarity™, a 12-week program that helps small business owners improve cash flow, increase profitability, and create more predictable revenue.
The audience is small business owners making between $100K–$2M annually who feel stressed about finances despite working hard and generating revenue.
The post should:
- Start with a strong hook that immediately grabs attention
- Speak directly to common frustrations like inconsistent revenue, cash flow stress, late-paying clients, thin profit margins, or feeling financially reactive
- Sound credible, insightful, and conversational — not corporate or overly salesy
- Position the program as a practical solution that creates clarity, confidence, and financial stability
- Include short paragraphs for readability on LinkedIn
- Include emotional resonance and business realism
- Avoid clichés and generic motivational language
- End with a clear CTA encouraging readers to comment, message me, or book a call
Include:
- One relatable business-owner scenario or pain point
- Specific outcomes the program helps achieve
- A tone similar to a trusted advisor or experienced entrepreneur
- Formatting optimized for LinkedIn engagement
Also provide:
- A version optimized for engagement
- A version optimized for conversions
- 5 hook variations
- A strong CTA variation
- Relevant LinkedIn hashtags
Writing style reference:
Think Alex Hormozi meets thoughtful business advisor — direct, practical, clear, and trustworthy.
The first one feels vague and, honestly, lazy. The second one will likely get you closer to a finished product you’ll be proud to post.. The difference is in the context.