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Book Brew 10: The Price of Goals and Commitment

Book Brew

Evaluating the Price of Goals

Yesterday, we discussed some changes one of our clients wants to make to their business, and Damien asked, “What price are you willing to pay to reach your goal?”.


This is based on a quote I have on my desktop by Tom Bilyeu: “I can do anything I set my mind to if I’m willing to pay the price for greatness.” 


His quote really made me reflect on the concept of commitment and the sacrifices required to achieve significant goals.

 

Insights on Commitment and Consistency

As I was reading Influence, I came across this message about commitment and consistency: “Persons who go through a great deal of trouble or pain to attain something tend to value it more highly than the persons who attain the same thing with minimum effort.” 


This insight solidified the psychological reasoning behind the sunk cost fallacy. 


Interestingly, while the sunk cost fallacy is often viewed negatively, these quotes present it in a more positive light, emphasizing the value of persistence and effort.

 

Harnessing the Power of Public Commitment

Another quote that has stuck with me recently is from Dean Graziosi: “Be disturbed with inaction.” 


Additionally, I read in Influence that public and written commitments about one’s goals can essentially force individuals into a mode of consistency to meet those goals, as opposed to just telling oneself privately. 


Implementing this concept in your business could potentially enhance your goal-setting strategies and drive more consistent action.

 

Ponder This

  1. What do you see as the relationship between effort and the value of goals achieved in your experience? 
  2. Have you used public commitments to help achieve your goals, and what was the outcome? 
  3. How might the concept of being “disturbed with inaction” impact your personal or professional life? 

Share your thoughts and experiences in the comments below!

 

Books

  • Thinking Fast and Slow
  • Influence
  • The Tipping Point

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