<div class="statcounter"><a title="Web Analytics" href="https://statcounter.com/" target="_blank"><img class="statcounter" src="https://c.statcounter.com/12795394/0/d64e9537/1/" alt="Web Analytics" referrerPolicy="no-referrer-when-downgrade">

BizTech Q&A 65: Advantages of Perplexity

BizTech Q&A

Answering your questions about business and technology

Question

My coworker recommended Perplexity AI to me.  Are there reasons why I should consider using it?

~ Sue

Answer

Hi Sue,

Yes

If you don’t use any AI tools right now, Perplexity is a good general-purpose tool to start with and learn the basics.

If you already use AI tools like ChatGPT, Gemini, etc. Perplexity could be more useful for you depending on how you use it. 

Since Perplexity is setup for web search, it can help with -

    • Fast fact checks
    • Market trend analyses
    • Personalized news
    • Answers with cited sources
    • Etc.

Also, Perplexity gives you an easy way to try out models from many other vendors (OpenAI, Google, Anthropic, etc.) A screenshot of the Perplexity Pro search interface, showing the model selection dropdown menu. The menu lists various AI models available for generating answers, including: Best (selected), Sonar, GPT-5.1, Claude Sonnet 4.5, Gemini 3 Pro (new), Grok 4.1 (new), Kimi K2 Thinking (new), and Claude Opus 4.1 (max). This image highlights the diverse choice of AI models offered by Perplexity Pro.

Try it out and see for yourself.  You can do a lot with the free version.

Hope that helps

~ Damien

 An illustration featuring a skeptical, orange robot with its arms crossed, standing next to a large, glowing YouTube Play button logo. On the right, a small, mischievous, masked creature is gesturing toward the logo. Gears and circuit lines float in the background.

You Probably Won’t Click This.

Most people don’t. Then they ask us later how we did that cool AI thing we showed in the video.

Comments

Related posts