Ever ask ChatGPT to write something and think, “Wow, this sounds like a corporate press release I’d never send!”?
The problem isn’t the tool, it just doesn’t know you like that…yet.
By default, it writes in the world’s blandest voice.
To fix that, give it a few voice samples: emails, posts, or even text messages you’ve written. Think of it like an actor learning a character. (Bonus points if you use a Writing Style Guide to show it how you write)
Prompt example:
“Here are 3 emails I sent to past clients. Write a short thank-you note in this same tone: warm, a little cheeky, but professional.”
It also helps to add tone cues like:
“Write this as if I’ve had my second cup of coffee and I’m excited but not hyper.”
If the first draft feels off, don’t start over.
Use a follow-up prompt:
“Make this sound less formal and more like I’m chatting with a friend.”
The R.A.C.E. prompt framework (Role, Action, Context, Expectation) makes this even easier.
R.A.C.E. stands for:
- Role
- Action
- Context
- Expectation
Instead of typing “Write an email,” try:
“You’re my copywriting assistant [role]. Write a follow-up email to a potential client [action] using this example for tone [context]. Keep it short, friendly, and a little witty [expectation].”
Want more examples of prompts that actually sound like you?
A combo of our Free ChatGPT Kickstarter Email Course and Writing Style Guide Template can show you how to set the tone, and keep it.
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