Want to grow your social media following and engagement quickly? If done well, a giveaway can be a simple, cost-effective strategy.

Let me tell you of my tale of Facebook jail.

The first email your subscribers receive sets the tone for your relationship. 

Feeling overwhelmed by marketing jargon? Here’s part two to level up your lingo.

Do we even have our own thoughts anymore?  Or do we spend too much time consuming and not enough time thinking? In a sense, becoming thought zombies.

If you run a business with a physical location, optimizing for local search is essential. 

Most visitors don’t convert on their first visit to your site—but that doesn’t mean they’re lost forever. Retargeting ads can help you re-engage these potential customers.

A few weeks back, when reading Nudge, I came across the concept they introduced about invisible energy.  

Ever felt like marketers are speaking a different language? Understanding key terms can demystify the world of marketing and help you stay ahead.

A positive review can be as powerful as a personal recommendation. 

Reviews help build trust and credibility, especially for potential customers on the fence. But how do you encourage your audience to leave reviews?