Mark Manson is a self-help author who has written multiple best-selling books.  I’ve gotten a massive amount of useful information from him over the years, and I’d like to share some of it with you today. 

What do you mean you don’t track your finances?

Have you recently been promoted and now have to officially lead others for the first time?  Have you been in a management position for a while and you’ve realized that you are expected to have a new skill-set that nobody actually told you about?

You’ve decided that you are ready to start a business.  Then you realized that you don’t know how to start starting a business.

Google Workspace is a collection of productivity tools that live in the cloud and help you and your team get things done. There are a lot of tools and the list grows all the time so it can be difficult to know where to start. Hopefully we will be able to help you with...

There are a lot of reasons to create a business plan, including:

If you’ve gone through the last two posts about segmenting your market, the optional next step is to use the data to create a persona.  

Continuing the discussion from the last post, once you have your market’s demographic data, the next logical step is to gather psychographic data.

I define marketing as getting people to care about what you are doing.  This is intentionally broad and can include products, services, ideas, causes, etc.  Really anything that can be sold.

When someone decides to give you money for a product or service that you are selling, it is usually good practice to send them some type of welcome email.