Have you ever asked Gemini a question and gotten a reply so bland it feels like eating an entire box of Saltines (and not the ones with salt)?

There is a cognitive bias called the Curse of Knowledge.

Your brain has gremlins. And no, not the cute Gizmo kind. The after-midnight, coffee-fueled chaos gremlins kind.

If you feel overwhelmed by all the AI tools out there, congratulations…you’re paying attention. It’s like walking into a 1990s Blockbuster. So many choices, so little time before someone charges you late fees for Twister and Jurassic Park.

Synthetic purpose is an idea that Justin Welsh wrote about a few weeks back and I haven't been able to stop thinking about.

A few years ago, Damien and I joined a business community (no, I won't be naming names here).

Remember cramming for exams with 5 different highlighters, piles of handwritten notes you can’t even read, and the panic of “What even is mitochondria?”

Sparked by a post from Linda Duffy on Typeshare.

She wrote:

Over time, we upgrade our lives without noticing. Luxuries become normal. Normal becomes essential.

Every mistake is a plot twist in disguise.

Opening PowerPoint, staring at the blank slide, and thinking, “Maybe I’ll just quit my job and become a goat farmer instead?” is not a goal you should be setting for yourself in your business.